‍ ‍SOYLENT

 

Soylent is a full, 400-calorie meal in a bottle, or scoop.

Their three main targets are tech workers, gamers and college students.

This was extremely fun direct-to-client work during their $50M series B funding from Google Ventures, starting with a ground-up website rewrite, CRM, social posts, targeted digital, OOH, and eventually moving into full collaboration with the CMO on new product launches, package design and consulting on an agency search.